Hello there! I'm excited to meet you! I'm a curious, creative, and passionate design being!

For more than a decade, I've been lucky enough to work on a wide range of businesses, UX and research projects all over Europe, UK and US.

My superskill is finding patterns and possibilities in uncertainty and delivering impactful experiences. I love to creating routines, tools, and specific ways of working that enable high quality and scalable outcomes, and lets teams to thrive and create impact together.

I create impactful user and customer experiences for rapidly scaling and enterprise companies across diverse industries, including ecommerce, healthtech, fintech, telco, and new technologies such as AI. With a master's degree from Parsons, The New School of Design, on "Strategic Design and Management," along with 3 years in-house design management experience at Zalando and Taxfix, I've been working independently since 2020. I actively collaborate with C-level executives, founders, and cross-functional product teams on high-priority strategic projects.

When I'm not designing, I'm a yoga teacher. I like to incorporate my yogi side into work. We might start our meetings with a meditation or take a stretching break once in a while. I truly believe that combining my design skills with my passion for well-being helps me create better outcomes for both my clients and my team.

If you're looking for a design leader who's enthusiastic new technologies and well-being, experienced in leading design teams, and complex strategic priority projects, let's connect!

Let’s talk about how we can work together to create an impactful business through design and research strategy. Reach out for collaborations.

Follow my work on LinkedIn, and my inspirations in the Design Being Newsletter.

 FAQs

  • I’m open to in-house or long term contract roles as Head of or Manager of Design.

  • My expertise is Business Design, Digital Product Design, User Research and UX.

  • Yes, by collaborating with fellow designers, friends. I’ve been working with them on several projects for UI & brand strategy.

  • I’m based in London, UK and my freelance business is based in Berlin, Germany and I’m a digital nomad.

    I have a working visa for EU & UK

  • Germany, Netherlands, Spain, Portugal, UK, USA, and Turkey.

  • I primarily work remotely. Most of my clients also work remotely.

    Still, I also love working face-to-face, and ope to working from the office as well.

  • Purpose of the project is the number one criteria for me. Designing for a better future is how I create value for the world.

  • Holistic wellbeing, empowerment of creatives and women, designing for a better future are the topics that I care deeply about.