Pelin Kazak Bagatur
I’m Pelin — a product design leader with 15 years of turning complex problems into simple, trusted experiences. My work spans fintech, payments, healthtech, and AI-driven platforms.
Designing for trust and conversion
Oska Health • +20% CR • €11M seed round
Digital payment behaviour in Turkey
Google • Strategy report across countries
Building from 0 to exit
Quan Wellbeing • 88% adoption • Acquired by TrueTribe
Commercial strategy to north star vision
Zalando Lounge • 3 years product strategy
Scaling design through hypergrowth
Taxfix • 3 design teams • Global expansion
Designing for growth at scale
Zalon by Zalando • +26% CR • +18% subscriptions
Designing for AI
Four engagements • ML, federated learning
I design for trust first.
In financial services and healthcare, every interaction either builds or erodes trust — and that belief shapes how I work, from early research through to launch.
Testimonials
Claudia Ehmke
Co-founder, CPO Oska Health
Pelin's work contributed to a 20% increase in our call booking rate. What makes her exceptional is her ability to hold both vision and execution — and to build a design culture rooted in user needs.
Mareike Hummel
Director of Product, Zalando
Pelin has this rare full package: extremely user-focused, always solving for a business problem that matters. She creates solutions that generate real user and business impact.
Pelin embodies high standard design and design strategy. A true gem who understands business and technology with a human-centred perspective.
Esin Isik
Principal Pr. Designer, Zalando
At Taxfix, Pelin built a solid design culture and managed multiple teams smoothly. She leads with kindness — a precious and powerful gift.
Matteo Remondini
Lead Product Designer, Taxfix
Pelin can take a complex problem, break it down, and curate insights based on rich analysis. Over four years, she has produced a tonne of 'a ha' moments that made us rethink our product and GtM.
Arosha Brouwer
Founder Quan ( YC, acquired)
Pelin's exceptional talent in user research and interaction design, combined with her passion for simple experiences, made her invaluable to building our product.
Ebru Turun
Co-founder, Elements
Pelin Kazak Bagatur
I’m Pelin — a product design leader with 15 years of turning complex problems into simple, trusted experiences. My work spans fintech, payments, healthtech, and AI-driven platforms.
Selected Work
Designing for trust and conversion
Oska Health • +20% CR • €11M seed round
Digital payment behaviour in Turkey
Google • Strategy report across countries
Building from 0 to exit
Quan Wellbeing • 88% adoption • TrueTribe acquisition
Commercial strategy to north star vision
Zalando Lounge • 3 years product strategy
Scaling design through hypergrowth
Taxfix • 3 design teams • Global expansion
Designing for growth at scale
Zalon by Zalando • +26% CR • +18% subscriptions
Designing for AI
Four engagements • ML, federated learning • , human-in-the-loop
I design for trust first.
In financial services and healthcare, every interaction either builds or erodes trust — and that belief shapes how I work, from early research through to launch.
Testimonials
Claudia Ehmke
Co-founder, CPO Oska Health
Pelin's work contributed to a 20% increase in our call booking rate. What makes her exceptional is her ability to hold both vision and execution — and to build a design culture rooted in user needs.
Mareike Hummel
Director of Product, Zalando
Pelin has this rare full package: extremely user-focused, always solving for a business problem that matters. She creates solutions that generate real user and business impact.
Esin Isik
Principal Pr. Designer, Zalando
Pelin embodies high standard design and design strategy. A true gem who understands business and technology with a human-centred perspective.
Matteo Remondini
Lead Product Designer, Taxfix
At Taxfix, Pelin built a solid design culture and managed multiple teams smoothly. She leads with kindness — a precious and powerful gift.
Arosha Brouwer
Founder Quan (YC, acquired)
Pelin can take a complex problem, break it down, and curate insights based on rich analysis. Over four years, she has produced a tonne of 'a ha' moments that made us rethink our product and GtM.
Ebru Turun
2x Founder (exit), Elements
Pelin's exceptional talent in user research and interaction design, combined with her passion for simple experiences, made her invaluable to building our product.
Pelin Kazak Bagatur
I’m Pelin — a product design leader with 15 years of turning complex problems into simple, trusted experiences. My work spans fintech, payments, healthtech, and AI-driven platforms.
Selected Work
Designing for trust and conversion
Oska Health • +20% CR • €11M seed round
Digital payment behaviour in Turkey
Google • Strategy report across countries
Building from 0 to exit
Quan Wellbeing • 88% adoption • TrueTribe acquisition
Commercial strategy to north star vision
Zalando Lounge • 3 years product strategy
Scaling design through hypergrowth
Taxfix • 3 design teams • Global expansion
Designing for growth at scale
Zalon by Zalando • +26% CR • +18% subscriptions
Designing for AI
Four engagements • ML, federated learning • , human-in-the-loop
I design for trust first.
In financial services and healthcare, every interaction either builds or erodes trust — and that belief shapes how I work, from early research through to launch.
Testimonials
Claudia Ehmke
Co-founder, CPO Oska Health
Pelin's work contributed to a 20% increase in our call booking rate. What makes her exceptional is her ability to hold both vision and execution — and to build a design culture rooted in user needs.
Mareike Hummel
Director of Product, Zalando
Pelin has this rare full package: extremely user-focused, always solving for a business problem that matters. She creates solutions that generate real user and business impact.
Esin Isik
Principal Pr. Designer, Zalando
Pelin embodies high standard design and design strategy. A true gem who understands business and technology with a human-centred perspective.
Matteo Remondini
Lead Product Designer, Taxfix
At Taxfix, Pelin built a solid design culture and managed multiple teams smoothly. She leads with kindness — a precious and powerful gift.
Arosha Brouwer
Founder Quan (YC, acquired)
Pelin can take a complex problem, break it down, and curate insights based on rich analysis. Over four years, she has produced a tonne of 'a ha' moments that made us rethink our product and GtM.
Ebru Turun
2x Founder (exit), Elements
Pelin's exceptional talent in user research and interaction design, combined with her passion for simple experiences, made her invaluable to building our product.
Pelin Kazak Bagatur
I’m Pelin — a product design leader with 15 years of turning complex problems into simple, trusted experiences. My work spans fintech, payments, healthtech, and AI-driven platforms.
Selected Work
Designing for trust and conversion
Oska Health • +20% CR • €11M seed round
Digital payment behaviour in Turkey
Google • Strategy report across countries
Building from 0 to exit
Quan Wellbeing • 88% adoption • Acquired by TrueTribe
Commercial strategy to north star vision
Zalando Lounge • 3 years product strategy
Scaling design through hypergrowth
Taxfix • 3 design teams • Global expansion
Designing for growth at scale
Zalon by Zalando • +26% CR • +18% subscriptions
Designing for AI
Four engagements • ML, federated learning • , human-in-the-loop
I design for trust first.
In financial services and healthcare, every interaction either builds or erodes trust — and that belief shapes how I work, from early research through to launch.
Testimonials
Claudia Ehmke
Co-founder, CPO Oska Health
Pelin's work contributed to a 20% increase in our call booking rate. What makes her exceptional is her ability to hold both vision and execution — and to build a design culture rooted in user needs.
Mareike Hummel
Director of Product, Zalando
Pelin has this rare full package: extremely user-focused, always solving for a business problem that matters. She creates solutions that generate real user and business impact.
Esin Isik
Principal Pr. Designer, Zalando
Pelin embodies high standard design and design strategy. A true gem who understands business and technology with a human-centred perspective.
Matteo Remondini
Lead Product Designer, Taxfix
At Taxfix, Pelin built a solid design culture and managed multiple teams smoothly. She leads with kindness — a precious and powerful gift.
Arosha Brouwer
Founder Quan (YC, acquired)
Pelin can take a complex problem, break it down, and curate insights based on rich analysis. Over four years, she has produced a tonne of 'a ha' moments that made us rethink our product and GtM.
Ebru Turun
2x Founder (exit), Elements
Pelin's exceptional talent in user research and interaction design, combined with her passion for simple experiences, made her invaluable to building our product.